CTV Insider Advertising Blog | Origin

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CTV INSIDER - THE

CTV ADVERTISING BLOG

News | Thought Leadership | Product Highlights

Aug 11, 20253 min read

Five Tips for CTV Media Planning and Creative Teams to Prepare for the Holiday Shopping Season

Aug 5, 20253 min read

QR Codes in 2025: What's Hot and What's Not.

Jul 30, 20253 min read

Origin Opens First Office In New York City - Marks A New Chapter For The Self-Funded Creative Solutions Provider.

Jul 29, 20253 min read

Origin Appoints Michael Rosen as First Chief Revenue Officer.

Jul 24, 20254 min read

The Steady Evolution of Media Planning for Connected TV Campaigns Over Three Transformative Years

Jul 16, 20252 min read

Announcement: June 2025 becomes Origin's Highest Month Ever For Client Direct CTV Revenue.

Jul 16, 20254 min read

The State of CTV in 2025 - The Good, The Bad And The Downright Wrong.

Jul 10, 20254 min read

How A Photograph Inspired Origin's Entire Creative Artificial Intelligence (AI) Strategy.

Jun 27, 20252 min read

The Full Funnel Power of CTV: Why The Creative Is Your Biggest Lever.

Jun 24, 20254 min read

Imagining The Future of Television Entertainment at Home: From Connected TV and Beyond

Jun 20, 20252 min read

Connected TV Takes Center Stage at Cannes Lions 2025

Jun 13, 20255 min read

The Wild Ride of TV Ads From the First Spot Ever to Today’s Connected TV Revolution

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