IMAGINE IF YOU COULD
ELEVATE THE ATTENTION VIEWERS ARE PAYING TO THE TV
TRANSFORM A SINGLE CREATIVE INTO COUNTLESS STORIES
CHANGE YOUR MESSAGE TO MATCH SENTIMENT
SOLVE AD FATIGUE
ENHANCE BRAND SAFETY
GUARANTEE CONTEXTUAL RELEVANCE
PLACE VIEWERS IN THE FUNNEL BEFORE YOUR AD STARTS
AMPLIFY YOUR PRESENCE
ELEVATE PERFORMANCE
THE WORLD HAS CHANGED BUT ADS HAVE NOT
The evolving needs of advertisers means that finding the right spots and an attentive audience can be a challenge.
SLINGSHOT IN A SENTENCE
Fusing dynamic content production with proprietary ad serving technology and direct distribution, Slingshot dynamically stitches and serves highly engaging 15 second Native CTV content directly adjacent to regular ad creatives, inside standard commercial breaks on Connected TV.
OTHER
AD/CONTENT
15 SECOND NATIVE CONTENT ASSET
15/30 SECOND
BRAND AD
OTHER
AD/CONTENT
SLINGSHOT COMES IN 4 FLAVORS
Built to accommodate all needs and any budget, buyers have four simple options to choose from when it comes to how they want to amplify their message on Connected TV.
OPEN
DESCRIPTION
Non-contextual 15s Native 'Ad Toppers'
PERFECT FOR
Brands with incremental budgets and the desire to elevate attention
INSTANT
DESCRIPTION
Contextually relevant 15s Native 'Ad Toppers'
PERFECT FOR
Brands who want the instant ability to have viewers in the right mental mindset before their ad starts
INSTANT +
DESCRIPTION
Contextually relevant 15s Native 'Ad Toppers'
with customized copy
PERFECT FOR
Marketers who want to reinforce a certain message contained within their ad that follows
PRIME
DESCRIPTION
Branded or unbranded Native Assets built from highly customizable pre-existing templates
PERFECT FOR
Brands who'd benefit from extending their ability to engage, incentivize and activate viewers
BENEFITS BEYOND ATTENTION
Slingshot has been engineered to give marketers the power to address everything that matters most to them and their clients.
BRAND SAFETY
Running ads through Slingshot makes it impossible for a brand to be compromised by 'hard ad breaks' or undesirable content.
SEPARATION
Slingshot makes it impossible for a brand to have their ad directly preceded by a competitor's ad.
RELEVANCE
Align ads against one of thousands of pieces pf vertical specific 15s native content, regardless of the show being watched.
DEVICE QUALITY
Origin's Device Quality Index (DQI) prioritizes and targets Slingshot impressions to run on devices with active audiences.
PERFORMANCE
The very nature of Slingshot means that advertisers will be running their ads in front of a more engaged audience.
ADJACENCY
Slingshot allows buyers to bypass the approval process associated with content adjacency.
MEASURABLE OUTCOMES
Brand studies show that ad campaigns amplified by Slingshot see a dramatic improvement in their objectives vs the same ad running on its own.
ATTENTION
UP BY
368%
RECALL
UP BY
27%
INTENT
UP BY
73%
PREFERENCE
UP BY
31%
CONSIDERATION
UP BY
2.25x
STORE VISITS
UP BY
41%
