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ELEVATE
YOUR PRESENCE
BEYOND MEASURE
Addressing the need for outcomes
Connected TV advertising comes with unique challenges. Origin's ad products help advertisers overcome these challenges and turn the living room into a viable performance machine.
Attention
Until now, the biggest challenge advertisers have faced on TV is making sure the viewer is watching.
Not anymore.
Ad fatigue
Running the same creative to your entire audience over and over again isn't the answer.
It's the problem.
Stagnation
Do you ever wish that the message you send on the TV could be as fresh as social media?
Now you can.
Activation
Advertisers tend to view the value of TV as being good for little more than brand awareness.
Those days are over.
Driving real outcomes
Leveraging the technology behind streaming, Origin's CTV advertising formats amplify brand messaging and help advertisers forge a stronger connection with their target audiences in the living room and outside the home.
Independent studies show that brands who choose Origin for their campaigns see a measurable elevation in outcomes across the board.
ATTENTION
UP BY
883%
CONSIDERATION
UP BY
110%
INTENT
UP BY
84%
STORE VISITS
UP BY
41%
Choose a performance solution
Whether you need to amplify an existing ad creative, want a full-service creative solution or simply require a cost-effective way of bringing your brand onto TV, we have you covered.
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