Jan 31, 20221 min readOrigin / OTT.X Wednesday Webinar - Leveraging creativity to reduce churn & improve revenue on CTV.
Jan 27, 20225 min readOrigin in AW360 - M&A Fever: What the Rise of Mergers and Acquisitions in CTV Means for the industry
Jan 24, 20225 min readOrigin talks with AdExchanger about fighting CTV's frequency problem & the dinosaurs of Madison Ave
Jan 6, 20222 min readCTV specialist Stephen Strong's comments on Nielsen's audience insights tools featured in MediaPost
Jan 4, 20222 min readCTV Advertising Expert and Origin Co-Founder Stephen Strong shares thoughts with The Drum on Nielsen
Jan 3, 20224 min readMartech Series publishes byline by guest author Fred Godfrey - the problem of ATTENTION on CTV.
Jan 3, 20221 min readOrigin CEO, Fred Godfrey, has predictions for what could be announced at CES published by Cynopsis.
Dec 23, 20211 min readOrigin to reschedule its IPG, Variety, TVision and IRIS.TVCES Fireside Events with virtual events.
Dec 23, 20212 min readCTV Propels Need for ‘Creative Agility’ in Ads: Watch Origin's Fred Godfrey interview with Beet TV.