CTV Advertising Blog | Origin

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CTV ADVERTISING BLOG

News | Thought Leadership | Product Highlights

Aug 22
3 min

How CTV Can Hyperfocus Your Campaign to Address Nevada's Hispanic Voters and Hotel Workers

Aug 21
3 min

How CTV Can Turn Arizona into Your Campaign’s Secret Weapon

Aug 21
4 min

Win Big, Spend Smart: How CTV Can Revolutionize Your Political Campaign

Aug 14
5 min

CTV dominates in a cookieless era: why Third Party cookies are obsolete.

Aug 9
5 min

10 Things You Don’t Know About CTV for 2024: A Comprehensive Guide to the Future of Connected TV, Streaming and Advertising

Aug 9
4 min

How Dynamic Creative Optimization (DCO) is revolutionizing political advertising on CTV

Aug 7
5 min

How travel brands are turning generic creatives into a personalized invitation to explore

Aug 6
4 min

How Origin's Innovative CTV ad strategies capture and retain viewer attention

Jul 26
5 min

The Road Ahead: How CTV Advertising is Revolutionizing Car Dealership Marketing

Jul 24
1 min

Origin co-founders discuss the future of CTV, dynamic creative marketing and Origin's story on The Marketing Stir Podcast

Jul 22
4 min

How to go beyond delivery-oriented KPIs in CTV advertising

Jul 11
3 min

The scalability of dynamic creative Overlays on CTV when powered by Aperture

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