The reason we're being protective about the contents of this nationwide study that surveyed almost 7,000 CTV viewers across the US is...

We are thrilled to share the news that Origin's CEO and co-founder, Fred Godfrey, has been invited to join a highly topical panel at the...

As Origin’s zero-touch CTV performance solution - Instant Slingshot - continues to gain mainstream adoption, we are thrilled to share...

As Origin’s zero-touch CTV performance solution - Instant Slingshot - continues to gain mainstream adoption, we are thrilled to share...

As Origin’s zero-touch CTV performance solution - Instant Slingshot - continues to gain mainstream adoption, we are thrilled to share...

NEW YORK, NY - January 23, 2023 - Origin, a creative technology company building the next generation of CTV ad formats, today announced...

With the increasing need by CTV advertisers for their campaigns to deliver an acceptable ROI, it’s vital that every dollar being invested...

We are delighted to announce that Origin's dynamic CTV ad campaign for Visit Florida has been nominated for an award by MediaPost. It was...

When a CTV ad campaign's objectives stretch beyond brand awareness, the next logical goals are Consideration Preference Performance The...

Since the birth of Connected TV and CTV advertising, solutions have existed whose purpose is to turn the living room ad experience into...

It was our great privilege to learn that Origin's CEO, Fred Godfrey, has been recognized by Parks Associates in their 2022 report - 'Top...