With 2023 promising to be the year where we see Connected TV completing its metamorphosis into being regarded quite simply as TV, it's...

Creative Technology company launches complete suite of CTV ad solutions to tap LATAM and US Hispanic budgets. This expansion marks...

The practice of a/b testing is not new to advertisers, but it is a very different story when it comes to a/b testing audience responses...

Scary as it might seem, Halloween is right around the corner and efforts are ramping up for advertisers to win the fight for attention on...

Never in recent history has it been more important for marketing budgets across all screens to deliver a ROAS (Return on Ad Spend) - and...

So, you're planning to use Slingshot to amplify your CTV ad campaign. Smart. As you will already know, the nimbleness of our in-house...

It was our profound privilege to be the platinum sponsor of this year's Self Love Beauty charity golf outing and to have none of that our...

Whether you are new to CTV advertising or a seasoned CTV advertising veteran with years of experience, the speed at which the landscape...

A recent graduate of San Diego State University where he studied marketing and communications, Californian born and bred Cole Patterson...

Following the success of our first award recipient, Susan G. Komen For The Cure, it is with immense pride that we announce our second...

With a professional career that started as a chip designer at Qualcomm, Karthik graduated from Cornell with MBA and quickly expanded his...

The two biggest shopping days of the year are Black Friday and Cyber Monday - as such, it is one time of the year when CTV advertisers to...