ENGAGE
YOUR AUDIENCE
IN WAYS YOU CAN'T IMAGINE
Addressing real needs
The largest screen in the home comes with its own unique challenges. Our mission is to help advertisers address them.
Attention
Until now, the biggest challenge advertisers have faced on TV is making sure the viewer is watching.
Not anymore.
Ad fatigue
Running the same creative to your entire audience over and over again isn't the answer.
It's the problem.
Stagnation
Do you ever wish that the message you send on the TV could be as fresh as social media?
Now you can.
Activation
Advertisers tend to view the value of TV as being good for little more than brand awareness.
Those days are over.
Driving real results
Leveraging the technology behind CTV, Origin's CTV ad formats amplify brand messaging and help advertisers forge a stronger connection with their target audiences in the living room.
Independent studies show that brands who leverage Native CTV ad formats for their campaigns see a measurable improvement across the spectrum.
ATTENTION
UP BY
368%
CONSIDERATION
UP BY
110%
INTENT
UP BY
84%
STORE VISITS
UP BY
41%
Choose your Origin solution
Whether you want to enhance an existing CTV campaign, require a full-service creative solution or simply want a cost-effective way of bringing your brand into the living room, we have you covered.
Origin
SLINGSHOT
Launch existing ads into the living room with the industry's first native ad format designed exclusively for CTV.
Origin
AD STUDIO
Do you ever wish you had more than one ad? Do you ever wonder what it be like if your ads could change with the weather?
