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Origin to speak at TVOT 2023 Show in San Francisco

We are delighted to announce that Origin CEO, Fred Godfrey, has been invited to speak at the well known and highly respected TV Of Tomorrow Show this coming May.

Taking place on 24th and 25th May within The General's Residence at the world famous Fort Mason in San Francisco, TVOT SF 2023 prides itself on creating a forum for groundbreaking discussions, new ideas that break the mould and speakers who truly love the industry they are in.

For this reason, we are humbled and proud to think that Origin will be sitting alongside some of the greatest titans of advertising where we will be sharing our perspective on how/where Connected TV (CTV) advertising is headed in this emerging era of creative technology.

The panel topic specifically will be: Are New Ad Formats Bringing in Revenue?

Panelists include

• Nadine Krefetz, Contributing Editor, Streaming Media Magazine (Moderator)

• Fred Godfrey, CEO, Origin

• Matt Van Houten, SVP of Ad Sales, DirecTV

• Laura Foster, VP of Product Marketing, Innovid

• Chris Hock, Head of Business, Media & Entertainment, Adobe

• Jarred Wilichinsky, SVP of Ad Operations, Paramount

• David Dworin, VP of Product Management, FreeWheel

All told, the conference will bring together 150+ prominent speakers and panelists who are driving innovation in such areas as advanced advertising, audience measurement and research, attribution, audience-based buying, broadcast/local TV, ATSC 3.0/NEXTGEN TV, FAST, AVOD, SVOD, interactive programming, social video and beyond, to share unique insider-insights into their work and the strategic thinking that guides it, and to explain and debate their respective visions for television’s future.

To learn more about TVOT SF 2023 and to register - click here.

See you there!


Origin is an award-winning creative technology company whose zero code TV advertising solutions have reshaped the way marketers captivate and communicate with consumers inside and outside the home.

Fusing pioneering CTV ad formats with proprietary technology and direct media partnerships that span the streaming ecosystem, Origin's solutions are embraced by brands, agencies and platforms who are seeking to deliver a stronger storytelling experience to their audience.

Founded by media veterans Fred Godfrey and Stephen Strong, Origin is driven by a relentless belief that the time has come to challenge tradition and enrage the status quo. Learn more at


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