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CTV INSIDER - THE
CTV ADVERTISING BLOG
News | Thought Leadership | Product Highlights
Origin discusses consumer engagement on CTV with TV of Tomorrow
It was an absolute pleasure being interviewed by the wonderful and progressive Tracy Swedlow, Co-Executive Producer at TV Of Tomorrow. It...
Feb 28, 20231 min read
Origin to speak at Simulmedia Salon Series event in New York City
We are delighted to inform you that Origin's outspoken CEO and co-founder, Fred Godfrey, will be taking the stage at Simulmedia's...
Feb 22, 20231 min read
Sign up for your free 1:1 CTV advertising masterclass
Whether you're an accomplished CTV veteran, dabbling in the space or simply wondering if the living room is right for you, we all have...
Feb 17, 20232 min read
Origin discusses DOOH advertising at Beet Retreat 2023.
It was a pleasure to have Origin's CEO and co-founder, Fred Godfrey, share the stage last week with so many truly visionary thought...
Feb 13, 20232 min read
Origin case study: Instant Native CTV ad format drives 67% lift in attention for home fittings brand
As Origin’s zero-touch CTV performance solution - Instant Slingshot - continues to gain traction, we are thrilled to share this case...
Feb 3, 20232 min read
Origin case study - Zero Lift Native CTV solution drives 255% lift in attention for hotel group
As Origin’s zero-touch CTV performance solution - Instant Slingshot - continues to gain mainstream adoption, we are thrilled to share...
Feb 3, 20232 min read
Performance in CTV advertising is complex and that should excite us
Published by VideoNuze - Feb 2nd, 2023 Origin CEO and co-founder Fred Godfrey was recently asked by VideoNuze to share his perspective on...
Feb 3, 20234 min read
Origin wins top prize in MediaPost Creative Media Awards
We are both humbled and privileged to announce that Origin has been awarded the top spot at MediaPost's 'Creative Media Awards' for one...
Feb 3, 20232 min read
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