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SLINGSHOT FOCUS SERIES:
FIND FROSTY
A series of holiday-themed Native CTV assets designed to elevate audience attention, engagement, and immersion.
PREVIOUS
AD/CONTENT
15 SECOND NATIVE ORIGIN ASSET
15/30/45 SECOND
BRAND AD
NEXT AD/CONTENT
CTV viewers get distracted during ad breaks. Native assets bring them back. This visually stimulating game runs directly before the brand ad and changes on every exposure.
BENEFIT
ATTENTION
Bring viewer attention back to the screen, directly before the brand creative.
BENEFIT
BRAND SAFETY
Eliminate the risk of 'hard ad breaks' or undesirable content preceding the brand ad.
BENEFIT
SEPARATION
Slingshot makes it impossible for a competitor creative to immediately precede the brand ad.
SLINGSHOT FOCUS OUTCOMES
42
%
LIFT IN ATTENTION
MEASURED BY
SLINGSHOT SOLUTIONS
Elevate CTV attention with Origin's visually stimulating CTV attention games.
Pre-built ad Toppers put viewers in a contextually relevant mindset before the brand ad.
Engage and activate viewers with custom Native CTV content adjacent to existing ad creative.
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