Origin CEO, Fred Godfrey, to join crucial panel at Beet Retreat San Juan
We are thrilled to share the news that Origin's CEO and co-founder, Fred Godfrey, has been invited to join a highly topical panel at the upcoming Beet Retreat being held in San Juan this coming February.
Up for discussion: Where Next for Premium Video? New Screens, New Opportunities.
The panel will focus on exploring the commercial opportunities presented by video distribution on non-conventional TV screens, both in and out of home – exploring varying perspectives. We will dive into the nature and scale of emerging opportunities for advertisers and major TV and entertainment companies, discussing how these opportunities sit next to TV and the opportunities they present for integration and cross-platform marketing.
Moderating this panel will be Justin Lebbon (Co-Founder Mediatel Events) and sitting alongside Fred for the 30 minutes discussion will be -
Anna Bager (CEO, OAAA).
Michael Piner (EVP Advanced Advertising, Mediahub WW).
Sean Mccaffrey (CEO, GSTV).
To read more about the Beet Retreat San Juan and its participants - click here.
We hope to see you there!
Origin is a creative technology company whose pioneering TV advertising solutions have reshaped the way brands captivate and activate consumers inside and outside the home.
Fusing first to market ad formats with proprietary technology and direct media partnerships that span the streaming ecosystem, Origin's solutions are embraced by brands, agencies and platforms who are seeking to elevate the efficiency and performance of their marketing investments.
Founded by media veterans Fred Godfrey and Stephen Strong, Origin is driven by a relentless belief that the time has come to challenge tradition and enrage the status quo. Learn more at www.originmedia.tv.