By integrating Origin's zero-touch Native CTV ad format, Slingshot, into their programmatic CTV marketplace, DeepIntent will now be able to help healthcare advertisers drive more attention and greater consideration from distracted audiences in the living room - without then having to lift a finger.
Here is a 2 minute video explaining how Slingshot Native CTV works.
"We are extremely excited to have forged such a meaningful partnership with the advertising industry's most prominent healthcare DSP." Origin CEO Fred Godfrey said. "In an age where attention is the rarest commodity an advertiser has to fight for, arming them with the capability to elevate it will help separate them from the crowd and enable them to see even stronger returns on their CTV investments."
"Huge thanks to our partner Origin in helping DeepIntent offer its customers a unique and powerful Healthcare Marketplace for CTV buyers! Origin is a creative technology company whose pioneering Native CTV advertising solutions help brands engage and activate consumers in the living room."
To learn more about Slingshot Instant here.
To speak to someone about our Native CTV solutions, email: solutions@originmedia.tv
ABOUT ORIGIN
Origin is a creative technology company whose pioneering Native CTV advertising solutions are reshaping the way brands engage and activate consumers on the largest screen in the home.
Fusing dynamic content animation with proprietary ad serving technology, Origin's Native CTV ad formats elevate attention, recall, consideration and outcomes for brands who want to amplify their presence on Connected TV.
Origin was founded by media veterans Fred Godfrey and Stephen Strong whose careers have been shaped by their relentless commitment to enraging the status quo. Learn more at www.originmedia.tv.