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SLINGSHOT SHOWCASE
FOCUS SERIES:
CHRISTMAS MATCHMAKER
CTV viewers get distracted during ad breaks. Native assets bring them back. This fun visual game runs directly before the brand ad and changes on every exposure.
PREVIOUS
AD/CONTENT
15 SECOND NATIVE ORIGIN ASSET
15/30/45 SECOND
BRAND AD
NEXT AD/CONTENT
Slingshot FOCUS assets are designed to elevate attention, engagement, and audience immersion.
ADDITIONAL ASSETS IN THIS SERIES
Total Quantity: 10 Assets
BENEFIT
BRAND SAFETY
Running ads through Slingshot makes it impossible for a brand to be compromised by 'hard ad breaks' or undesirable content.
BENEFIT
SEPARATION
Slingshot makes it impossible for a brand to have their ad directly preceded by a competitor creative.
BENEFIT
ATTENTION
Bring viewer attention back to the screen, directly before the brand creative.
OUTCOMES
42
%
LIFT IN ATTENTION
MEASURED BY
DISCOVER SLINGSHOT
Browse Origin's library of visually stimulating CTV attention games.
Explore pre-built CTV Toppers designed to put viewers in a contextually relevant mindset before the brand ad.
Engage and activate viewers with custom Native CTV content (branded or unbranded) that runs adjacent to existing ad creative.
About Origin
Origin is a creative technology company whose pioneering advertising solutions have reshaped the way advertisers engage and activate consumers on Connected TV.
Fusing first to market ad formats with proprietary technology and direct distribution deals that span the streaming ecosystem, Origin is engaged by brands, agencies and platforms who are seeking to simplify and amplify their Connected TV strategies.
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