Here's to everyone who scored a victory, to everyone who suffered a defeat and to everyone who simply managed to make it through this challenging yet remarkable year.
The world of advertising is changing beneath our feet and owing to the significant challenges mounting economically, 2023 promises to be year when Connected TV advertising gets to prove itself as the premier advertising destination for agencies, brands and platforms who seek a balance between cost-efficiency and performance.
Performance is paramount and going into the coming year, our mission remains unchanged - to elevate the efficiency and impact of Connected TV investments.
Happy holidays one and all!
Origin is a creative technology company whose pioneering TV advertising solutions have reshaped the way brands captivate and activate consumers inside and outside the home.
Fusing first to market ad formats with proprietary technology and direct media partnerships that span the streaming ecosystem, Origin's solutions are embraced by brands, agencies and platforms who are seeking to elevate the efficiency and impact of their Connected TV investments.
Founded by media veterans Fred Godfrey and Stephen Strong, Origin is driven by a relentless belief that the time has come to question tradition and enrage the status quo. Learn more at www.originmedia.tv.