Origin's in-house animation studio produces broadcast grade TV commercials that accomplish objectives for brands that regulars cannot.

 HOW IT WORKS

KICK OFF

The first stage in every new engagement is a creative call with our studio team where we will pick up from where discussions with your Origin sales representative left off.

1. INTRODUCTIONS

Bring newcomers up to speed and confirm who the team leads are on each side.

2. OBJECTIVES

Ensure we are fully familiar with your brand and the campaign's objectives.

3. SCHEDULES

Using fluid workflow practices, we'll create a timeline that fits around your schedule.

4. COORDINATION

You'll be invited to our Hive, where you'll track progress & communicate.

PRODUCTION

Starting with a blank canvas, your ad will go through three rounds of concepts. After that, visuals and audio tracks (including any b-roll footage you want to use) will be added. Once these have been added and approved, your ads will be ready for prime time.

ENGAGE

Appeal to all target markets & demographics by producing multiple versions of the ad.

ALTER

Have complete freedom to change the core message, even when it's live.

REQUEST

Receive new creative assets with as little as one hour's notice

DISTRIBUTION

If you require a full service solution, Origin is fully equipped to oversee the targeting and distribution of your ads across our portfolio of premium CTV streaming apps and services who we have partnered with on an exclusively direct basis.

ORIGIN SUPPLY

Origin E.P. is directly integrated with a hand-picked portfolio of vetted CTV content publishers, giving us access to over 7 billion ad opportunities a month.​

EXISTING SUPPLY

We make it simple for partners to leverage Origin E.P. across supply they already have in place using a standard Vast tag.