POP QUIZ

Would you like to have control over what a viewer watches immediately before your ad?

Would it be cool if what they watched right before your ad was contextually relevant?

Would it be helpful if the content they watched gently 'primed' them for your ad?

enter: native programmatic CTV advertising

how it works

Origin's in-house creative studio produces 15 second native content that is designed to entertain, engage and immerse CTV audiences in a certain topic or theme.

With evergreen deals in place with a portfolio of leading streaming services, Origin has direct access to >1.2 billion fully vetted, fraud-free CTV ad spots a month which are available for programmatic traders to buy.

Using ad serving technology proprietary to Origin, every ad Origin serves is primed by a piece of native Origin content that runs directly ahead of it.

With a content library spanning every major industry vertical, traders can pick precisely what kind of native content primes the viewer ahead of their ad.

Image by Becca McHaffie

NATIVE CONTENT  CHANNELS

originmedia.tv - premium ctv - AUTO

originmedia.tv - premium ctv - BEAUTY

originmedia.tv - premium ctv - CAREERS

originmedia.tv - premium ctv - CELEBRATIONS

originmedia.tv - premium ctv - EDUCATION & SCHOOL
originmedia.tv - premium ctv - ENTERTAINMENT

originmedia.tv - premium ctv - FOOD & DRINK

originmedia.tv - premium ctv - FINANCE

originmedia.tv - premium ctv - HEALTH & WELLBEING

originmedia.tv - premium ctv - HOME LIVING

originmedia.tv - premium ctv - POLITICS

originmedia.tv - premium ctv - SPORTS

originmedia.tv - premium ctv - TECHNOLOGY

originmedia.tv - premium ctv - TRAVEL

originmedia.tv - premium ctv - NEW YEAR

originmedia.tv - premium ctv - MLK JR DAY

originmedia.tv - premium ctv - VALENTINE'S

originmedia.tv - premium ctv - PRESIDENT'S DAY

originmedia.tv - premium ctv - PASSOVER

originmedia.tv - premium ctv - EASTER

originmedia.tv - premium ctv - MEMORIAL DAY

originmedia.tv - premium ctv - INDEPENDENCE DAY

originmedia.tv - premium ctv - LABOR DAY

originmedia.tv - premium ctv - COLUMBUS DAY

originmedia.tv - premium ctv - VETERANS DAY

originmedia.tv - premium ctv - HALLOWEEN

originmedia.tv - premium ctv - THANKSGIVING

originmedia.tv - premium ctv - BLACK FRIDAY

originmedia.tv - premium ctv - CYBER MONDAY

originmedia.tv - premium ctv - CHRISTMAS

LANDMARK DATES

Television and Cabinet

what it looks like

SEAMLESS SELF-SERVE

Buying directly against contextually relevant native content is as quick and simple as any other programmatic buy:

1. SELECT

Choose the native content that you'd like your ads to run against. You can either run against an entire channel or get granular and select a 'series' within that channel.

2. CONNECT

Copy & paste the Deal ID of the channel/series you want to run your ads against and search for the Origin deal in your preferred DSP.

 Amazon | Amobee | Adobe | BidSwitch | Centro | DataXu (Roku) | DV360 (DBM) | MediaMath | StackAdapt | Trade Desk | Tremor Video | Verizon Media | Videoamp | Xandr

3. TRANSACT

Start transacting!

ELEVATE BRAND SAFETY

'Hard breaks' are a fact of life that most people don't think about. By placing ads directly after a piece of native Origin trivia, they will never be able to run directly after unsavory content.

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