elevate the attention your ads get

ON CONNECTED TV

Television and Cabinet

demonstration only

Control what people see before they see your ad

Origin Native Programmatic is an instant solution that lets media buyers run their ads immediately after their choice of contextually relevant native content, simply and seamlessly. 

With preferred access to over 1.5bn fully vetted CTV impressions/month, we provide the scale and reach needed for campaigns to deliver in full and on time.

THE BENEFITS

press play

brand safety demo (contains graphic scenes)

ELEVATED AD RECALL

The golden rule at Origin is that the native content we produce must bring the viewer's attention back to the screen during an ad break, ahead of the client's ad.

MENTALLY PRIMED VIEWERS

Placing contextually relevant content ahead of an ad gets viewers actively thinking in a certain way, regardless of the movie or tv show they're watching.

INCREASED BRAND SAFETY

Running ads after a piece of native Origin content makes it physically impossible for ad to run directly after unsavory content or a competitive brand.

NATIVE CONTENT LIBRARY

 
Television and Cabinet

demonstration only

PREMIUM DISTRIBUTION

Picture1.png

Origin is integrated with a growing portfolio of fully vetted CTV media publishers, all of whom we work with on an exclusively direct basis.

Aware that our native content helps improve the advertising experience for their viewers, many of our partners give Origin preferred access to their premium inventory.

SELF-SERVE ACTIVATION

1. SELECT

Choose the content that you'd like your ads to run after. It can be an entire channel or a specific series within a channel.

2. CONNECT

Copy & paste the Deal ID of the channel or series you want to run your ads against, map that deal in your DSP account via Origin's SSP partner (Unruly), or work with your DSP to map it on your behalf.

REQUEST A CONSULTATION