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COVID-19 TOPPERS

NATIVE CONTENT ENGINEERED TO ELEVATE VITAL BRAND MESSAGING ON CTV

Origin Native CTV Toppers are engineered to run directly before brand ads inside regular ad breaks on Connected TV. Their job is to accomplish three objectives:

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1. ENGAGE

Bring eyeballs back to the screen during an ad break when they might be elsewhere.

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2. IMMERSE

Engage the viewer in a mindset that will make them more receptive to a brand's message.

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3. PRIME

Deliver the viewer into the ad mentally and emotionally primed for the message.

SERIES:

MYTHBUSTERS

STUDIO NOTES:

In this 8 part series, we use fact-checked information from the CDC to “bust" vaccine myths and combat chronic misinformation.

AVAILABLE LANGUAGES:

English | Spanish

DISCLAIMER: This video is for demonstration purposes only. Any ads that run after the Origin Topper are for illustrative purposes only.

SERIES:

#LETSBEHONEST

STUDIO NOTES:

In this 12 part series, we wanted to get personal. To speak to the things most of us are thinking, but not necessarily saying. Why? Because that's honest.

AVAILABLE LANGUAGES:

English | Spanish

DISCLAIMER: This video is for demonstration purposes only. Any ads that run after the Origin Topper are for illustrative purposes only.

SERIES:

VACCINE PHASES

STUDIO NOTES:

In this 50 part series, we leverage state-level vaccination roll-out information to produce weekly updates for viewers that tells them what 'phase' they're in.

AVAILABLE LANGUAGES:

English

DISCLAIMER: This video is for demonstration purposes only. Any ads that run after the Origin Topper are for illustrative purposes only.

SERIES:

VERDAD DE LA VACUNACION

STUDIO NOTES:

In this 9 part series, we educate Hispanic speaking viewers on the most important misconceptions that are preventing them from feeling safe.

AVAILABLE LANGUAGES:

Spanish

DISCLAIMER: This video is for demonstration purposes only. Any ads that run after the Origin Topper are for illustrative purposes only.

IN PRODUCTION

This Is Your Shot, Take It.

What is Herd Immunity?

PRESS INQUIRIES

JESSICA WRIGHT

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