Ads are worthless if the viewer's attention is elsewhere. This is why we've architected a suite of Native CTV Advertising solutions which have been proven to improve the odds that your target audience is paying to the screen when your ad comes on.
Until now, 'viewer engagement' on CTV has been about making someone pick up their remote control.
NOT WITH US.
At Origin, we believe that successful engagement comes from forging a mental and emotional connection with the viewer.
Brands who engage Origin to elevate their CTV campaigns see a material increase in ad recall, consumer behavior, purchase intent and sales.