Image by Fusion Medical Animation

TOPPER DEMO

BRINGING SOMEONE BACK TO REALITY SHOULDN'T BE THE AD'S JOB.

Origin's native Toppers are designed to run directly before or around ads inside regular CTV ad breaks. Their job is to:

Image by Vidar Nordli-Mathisen

1. ENGAGE

Bring eyeballs back to the screen during an ad break when they might be elsewhere.

Image by Carlos Arthur M.R

2. IMMERSE

Engage the viewer in a specific mindset that will make them more receptive to your message.

Image by Salvador Godoy

3. PERSONALIZE

Layer on local and/or personalized messaging that speaks to each target demographic.

Image by Gabrielle Henderson

4. PRIME

Deliver the viewer into your ad mentally and emotionally primed for your message.

CLIENT:

TOPPER FORMAT:

DEMO OR LIVE:

STUDIO NOTES:

CVS HEALTH

Unbranded Native Topper

Demo

Addressing sensitive topics is a sensitive job. So let Origin get your viewer in the right headspace before you start.

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