native branded asset + regular ad + distribution
Elevated brand recall through conscious mental engagement
Marketers who want to append a specific message to existing video assets
An industry first, Origin's unique suite of advanced CTV marketing solutions include the production of custom-made native content that runs directly adjacent to a brand's regular CTV ads.
This custom content immerses the viewer in a specific mindset, priming them to connect and engage with the brand's ad more effectively than if they were to watch the ad on its own.
Operating on an exclusively direct basis with all of the leading CTV streaming platforms, Origin's fully vetted distribution relationships allow us to reach into >65% of livings rooms across the country.
Leveraging over 10,500 data points that can be matched to these households, we use industry-leading audience targeting to ensure anything we traffic is delivered to the right viewer.