Origin engaged by Macy's to elevate their 2021 'Believe' Holiday Anthem CTV Campaign.
In 2020 Origin was engaged by Macy’s to manage the CTV portion of their Holiday Anthem. Origin’s unique CTV assets aligned with Macy’s video creative and successfully elevated the impact of the campaign. This year, Origin was delighted for the return of the holidays and the opportunity to work with Macy’s again. During the month of November, Origin elevated CTV attention and impact of Macy’s brand new holiday anthem: a stunning 90 second stop-motion film featuring Macy's "Tip