Are viewers paying attention to your CTV ads?
This year's explosion in CTV viewership has caused a lot of brands/agencies to start taking Connected TV much more seriously - and with...
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CTV INSIDER - 'THE'
CTV ADVERTISING BLOG
NEWS. THOUGHT LEADERSHIP. PRODUCT UPDATES.
- Aug 19, 2020
- 1 min
Improve the impact and brand safety of your CTV ad campaigns
Origin is a media & technology company that advertisers use to elevate the effectiveness, impact and brand safety of their CTV ad...
- Aug 13, 2020
- 1 min
The true cost of running slate in Connected TV - August, 2020
Something that people don't talk about is the cost of running a digital linear channel in CTV. It's the bright, shiny object in our...
- Aug 5, 2020
- 1 min
Real-time Political Advertising on Connected TV
With an election coming up that is proving to be one of the most important in modern history, never has it been more essential for...
- Aug 3, 2020
- 1 min
August 2020 - Native Programmatic Ads for CTV
If you have your ear close to the ground in our little (giant industry), then you may have heard rumblings of what people are calling...
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